Top 5 Social Apps in Argentina Q3 2022: Unified Platform Performance

In the third quarter of 2022, the top social apps in Argentina exhibited diverse trends across downloads, revenue, and active user metrics. Here's a closer look at the performance of TikTok, Instagram, Facebook Lite, NGL: ask me anything, and mi ANSES.

TikTok experienced a notable increase in weekly revenue, peaking at approximately $17.2K in the week of September 19. Weekly downloads saw a gradual decline, starting at 167K and ending the quarter at around 137K. However, weekly active users showed a consistent upward trend, reaching over 10M by the end of September.

Instagram had relatively stable revenue, with a peak of $309 in the week of August 29. Downloads fluctuated slightly, beginning at 180K and ending at 138K. Active users remained stable, hovering around 15.3M throughout the quarter.

Facebook Lite showed steady weekly revenue, averaging around $3.4K. Downloads had a significant spike in the week of August 29, reaching 179K, but declined to 103K by the end of September. Active users remained consistently around 20M, with a slight drop towards the end of the quarter.

NGL: ask me anything saw varied trends, with revenue peaking at $4.3K in the week of September 12. Downloads experienced a decrease from 179K at the beginning of the quarter to around 69K by the end. Active users peaked at 272K in late June but maintained a stable figure of around 249K towards the end of September.

mi ANSES had no recorded revenue but showed an increase in downloads, starting at 49K and ending at 67K. Active users displayed a stable trend, with weekly figures around 498K by the end of the quarter.

For more detailed insights and data on app performance, visit Sensor Tower.